15 May 2012 - London, United Kingdom - Games and interactive entertainment trade body Ukie is putting on the Play Day Party at this year’s Digital Shoreditch Festival.
The Play Day, part of the Digital Shoreditch Festival of events, takes place on 31 May and covers the latest ideas in design, delivery and creation of games and playful experiences. It is aimed at everyone interested in harnessing the power of play, and brings together the brightest and most respected minds working in games and interactive entertainment in London today.